Sam Willing is a recognized high-performance leadership coach, strategic business executive, entrepreneur, and engaging speaker with deep expertise in Organizational Development, People Strategy, and Cultural Transformation. With over 20 years of experience in transformational leadership, coaching, and human-centered organizational growth, Sam is known for her ability to cultivate emotionally intelligent, self-aware, and high-impact leaders.

In her coaching, Sam specializes in strengthening leaders at all levels through 1:1 executive coaching, group coaching, and immersive workshops. She takes a holistic approach that integrates nervous system regulation, emotional awareness, and deep self-connection, helping leaders develop the resilience and clarity needed to navigate complexity and change. By fostering psychological safety and high-trust relationships, she empowers leaders to take personal responsibility for their growth, lead with authenticity, and create environments where both people and business thrive.

As an engaging and thought-provoking speaker, Sam delivers keynotes, panels, and workshops on topics such as Compassionate Leadership, Emotional Regulation in Leadership, Authenticity in Business, and the Power of Self-Awareness. Her ability to connect with audiences through curiosity, storytelling, and actionable insights makes her a sought-after voice in leadership and culture transformation.

With a keen eye for strategic planning and organizational development, Sam has successfully guided companies through high-stakes transformations, aligning people strategy with business goals to drive engagement, innovation, and performance. Her ability to build cultures of trust and accountability has consistently led to improved financial results, stronger employee engagement, and heightened investor confidence.

Sam is also the Founder & CEO of The Compassionate Collective, a social impact marketplace that creates meaningful opportunities for artists and businesses to deliver messages of hope and compassion. Additionally, she is the host of the "Imperfection Wins" podcast, where she champions the power of embracing imperfection, self-compassion, and authentic leadership.

Sam earned her B.A. in Business from Washington State University and resides in Bellevue, WA, with her husband, Reg, while their two children pursue their college degrees in California.